How Sangram Flipped The Funnel

November 9, 2021 Seth Goldstein 00:20:150.00M 0 Comments

Sangram is a entrepreneur through and through, he along with his co-founder of Terminus, developed the concept of Account-Based Marketing (ABM) and wrote the first book on the technique. He is also community builder and founded the Peak.Community in 2019 to help executives and entrepreneurs get 1% better week.

I’ve had the pleasure of knowing Sangram for more than 10 years. I’ve seen him go from an intrapreneur at a hosting company to an well known author and co-founder of a juggernaut in the ABM space.

Where To Find Sangram:

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About the Author
Seth is a former journalist turned digital marketer. He started his own agency in 2008 at the start of the banking crisis. Great timing, right? In 2010, after being a consumer of podcasts since 2005-ish, Seth ventured into doing his own podcasts. He started with Addicted to social media that eventually morphed into Social Media Addicts. Both of these shows have been of the web for a few years now. Currently, in addition to Goldstein Media, Seth's agency, he hosts two podcasts: Digital Marketing Dive and this one. He also has a weekly newsletter called Marketing Junto. To say he's busy is an understatement, but he enjoys every minute (well for the most part).

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