Natalie Doyle Oldfield is the president of Success Through Trust and the leading expert on how companies grow revenue by creating trusted relationships with customers and employees.

She is the author of two books on trust: The Power of Trust: How Top Companies Build, Manage and Protect It and a NEW book, Trusted. The Proven Path to Customer Loyalty and Business Growth.

Natalie has been named one of the World’s Top Thought Leaders in Trust for 5 consecutive years by Trust Across America and received a lifetime achievement award from the same organization alongside other leaders like Starbucks founder and CEO Howard Schultz and author Stephen M.R. Covey.

Natalie is the creator of The Client Trust Index™, an evidenced-based diagnostic that quantifies a company’s Trust Equity™. Utilizing these tools along with her data-backed, proprietary Trust Building framework, Natalie has consulted with and trained hundreds of companies across the globe to sharpen their ability to build and maintain profitable relationships that lead to company growth by instilling her eight key principles of trust.

Recognized as one of Canada’s Most Inspiring Women Business Leaders and Entrepreneurs, Natalie holds a Masters in Communications and Public Relations, a Certificate in Management, a Bachelor of Public Relations and a Bachelor of Arts. Her graduate studies focused on How Organizations Build and Measure Trust with Stakeholders. A former Chief Marketing Officer, Natalie spent 25 years in business before founding Success Through Trust.

Natalie is a sought-after keynote speaker, podcast guest and writer. Her insights have also been featured by The Economist as a Business Trust Expert, and she is a contributor to Forbes.

Natalie lives in Halifax, Nova Scotia, Canada and enjoys book clubs, golf, sailing and travelling with her husband and her young adult children.

Key Moments

[04:38] Took sales role, returned to school.

[06:39] Entrepreneurship requires dedication and sharing tools.

[11:53] Choose stories freely; no commitment necessary.

[14:22] Helping leaders grow and achieve transformations.

[17:48] Seek trusted, customer-focused companies with integrity.

Find Natalie Online

https://www.linkedin.com/in/nataliedoyleoldfield

https://www.successthroughtrust.com

https://www.successthroughtrust.com/newsletter

https://www.amazon.com/dp/B0DFPQJKFQ

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Seth’s Marketing Junto Newsletter: https://MarketingJunto.com

Transcript Provided by CastMagic.io

Intro Voice Guy [00:00:14]:
You’re listening to Entrepreneur’s Enigma, a podcast about the ups and downs of the entrepreneurial journey. Every week, your host, Seth Goldstein, interviews entrepreneurs from all walks of life about their entrepreneurial journeys. From store owners to fortune 500 CEOs, we all have stories to tell. So sit back and join us for the next 20 or so minutes while we explore the entrepreneurial world.

Seth [00:00:49]:
Hey, everyone. Welcome to another edition of the entrepreneur’s enigma podcast. I’m as always your host, Seth. It’s been like, what, 250 episodes. I I’ve always been your host, so it’s kinda not surprising here. Today, I have Natalie Doyle Oldfield, who is the success is the president of success through trust. And she’s also a prolific author. I mean, anyone who has written a book is prolific and then all pro but you’ve written 2.

Natalie Doyle Oldfield [00:01:15]:
One is actually coming out the day of this release of this podcast. I mean, it wasn’t it wasn’t even planned that that was gonna happen. She’s like, can we get on the show? I’m like, absolutely. We chatted and all that stuff. I said, alright. So you’re gonna be on, oh my gosh, the day of your release. So perfect timing. Of course, this is exactly a month before the release when we’re recording this, and I’m very excited.

Natalie Doyle Oldfield [00:01:35]:
Natalie is author of, of the current book is The Power of Trust. How the top how top business how top companies build, manage, and protect it. And then the new book is called Trusted. So there’s a trend trend here. Trust, trust, trust. And there it is. She’s got her props. Love it.

Natalie Doyle Oldfield [00:01:54]:
Love it. Love it. The proven path to customer loyalty and business growth. Love it. You’ve been named one of the world’s top thought leaders and in trust for the 5 consecutive years. Woo hoo. So she’s actually kinda knows her stuff, which is kinda nice. Not just now any old person on the show kind of thing.

Natalie Doyle Oldfield [00:02:15]:
She lives up in Nova Scotia and she likes to travel, book clubs, golf, which I have never figured out golf. I last time I played golf, I threw the club. If you’re good at if if you’re good that you like to sail, which kinda makes sense when you’re in the Maritimes of Canada, you should be sailing because freaking gorgeous up there. And you have and you have some young kid, not young adult kids, which is, you know, fun. So you’ve done it all. I mean, you and you and you when we talked before, you said we you started in corporate. So you started in the corporate. You had a family.

Natalie Doyle Oldfield [00:02:44]:
You like, whoo. That’s crazy. So so how this whole journey get started? Like, how did, like like clearly, you you know your stuff, which is kinda cool.

Seth Goldstein [00:02:55]:
Well, thanks for having me, Seth. First of all, and I should tell you, I’m not good at golf. However You

Natalie Doyle Oldfield [00:03:02]:
don’t have to be good at golf. If you don’t throw the club, you’re good at golf.

Seth Goldstein [00:03:05]:
Well, like most entrepreneurs, though, I don’t give up, and I’m resilient. And I keep wanting to learn more.

Natalie Doyle Oldfield [00:03:11]:
It’s a good place to kibitz, though. It’s a good place to kibitz. Yeah. And Shaggy.

Seth Goldstein [00:03:15]:
A great place to Kibitz. So you’re right. I have written a new book. It’s called trusted

Natalie Doyle Oldfield [00:03:22]:
Yeah.

Seth Goldstein [00:03:22]:
The proven path to customer loyalty and business growth, and I’m so excited to share the details of that book with you.

Natalie Doyle Oldfield [00:03:29]:
Absolutely. We’re gonna do it. Yeah.

Seth Goldstein [00:03:32]:
And I did spend a lot of my career, the first 20 years or so, in corporate.

Natalie Doyle Oldfield [00:03:38]:
We’re 20 years in corporate, you survive. Wow. I survived a year and a half in corporate. I was like, nah. This is not for me.

Seth Goldstein [00:03:44]:
Well, I was very fortunate. I always worked with teams and people that would empower me and

Natalie Doyle Oldfield [00:03:53]:
Oh, fantastic.

Seth Goldstein [00:03:54]:
Allow me to do my thing, and I love working with customers. So I was always in marketing and, different product roles and sales roles that I was on the front lines and helping to develop and create products for customers.

Natalie Doyle Oldfield [00:04:13]:
So That’s fun.

Seth Goldstein [00:04:14]:
It was great. And while working full time in a software company

Natalie Doyle Oldfield [00:04:21]:
Oh, it’s even more fun. Because software companies are it’s like, I’ve worked by corporate, I was working, like, for call centers and kinda boring old school kind of stuff. You know? So Well software’s fun. Software’s fun.

Seth Goldstein [00:04:32]:
Well, you learn a lot in a call center, though.

Natalie Doyle Oldfield [00:04:34]:
I learned a lot I learned about what a IVR is and why they don’t work very well.

Seth Goldstein [00:04:38]:
Well, that’s true. However, in in one of my in my last position, I was working for an amazing company, and I was asked to take over the sales role. And I did that, and while taking that over, I then realized none of us wanna be sold to. And Yeah. And, you know, I had to figure out how to do this. So Yeah. I actually went back to school.

Natalie Doyle Oldfield [00:05:06]:
Oh, wow.

Seth Goldstein [00:05:08]:
Did graduate research and found that we all buy from companies we trust and people we trust.

Natalie Doyle Oldfield [00:05:16]:
Exactly. Like like, knowing trust factor. Exactly.

Seth Goldstein [00:05:19]:
It’s exactly. It’s all about trust. And so, my corporate journey was was I actually had an amazing career working with lots of companies. Not in not where you are in Doylestown, but I did work in, Connecticut, which is kinda close.

Natalie Doyle Oldfield [00:05:39]:
Oh, so you were in the States too? Yes. And I mean, if you can tell, she is definitely from Canada. Well, she says she’s about. So

Seth Goldstein [00:05:45]:
Yeah. And, I also worked, in Atlanta, Georgia for a few years.

Natalie Doyle Oldfield [00:05:52]:
Atlanta’s fun, though. I hear Atlanta’s a fun town. Hot. It is. Hot. Very hot. When you’re from the north, it’s very hot. But yeah.

Seth Goldstein [00:06:00]:
It’s hot, but fun. Mhmm. And, so when I started my company success through trust 11 years ago now

Natalie Doyle Oldfield [00:06:07]:
Oh, wow. Congratulations. You may have passed the hump. You may have passed the 5 year hump, which is awesome.

Seth Goldstein [00:06:12]:
Well yes. And

Natalie Doyle Oldfield [00:06:16]:
Which I think is arbitrary. I feel like I feel like you either know or you don’t before 5. I feel like that’s just a number of people put out there that it’s like, oh, 5 years that you’ve made it. I’ve seen people make it 6 and say, we didn’t make it. That kind of thing. So I I feel like that’s probably a fair number.

Seth Goldstein [00:06:30]:
I don’t know if it is or not. Yeah. I’ve heard the 7 years.

Natalie Doyle Oldfield [00:06:35]:
Oh, really? We both made it past that. Thank god.

Seth Goldstein [00:06:39]:
And, you know, I I can see the 5, the 7 because it it is it’s a commitment to be an entrepreneur. And I know for me, when I started working full time when I founded Success Through Trust, I really did it because I wanted to share all the proprietary tools that I had created and developed and the evidence based strategies to build relationships of trust and

Natalie Doyle Oldfield [00:07:08]:
actually something to tell people, which is cool. It’s easy. Or you didn’t just start a business to start a business. You’re like, I have something here. Right. We’re gonna take a quick break, hear from our sponsors, and get right back to the show.

Seth Goldstein [00:07:19]:
Yeah. Working, and it’s getting results and increasing loyalty and revenue for companies. And for people that didn’t have soft skills, they they Yeah. They had a system and a path to follow. So it was very exciting.

Natalie Doyle Oldfield [00:07:35]:
Yeah.

Seth Goldstein [00:07:35]:
And I did primarily face to face workshops and print training programs and keynote speeches.

Natalie Doyle Oldfield [00:07:44]:
That’s fun. Yeah.

Seth Goldstein [00:07:46]:
It was. And then in March 2020, everything

Natalie Doyle Oldfield [00:07:50]:
Yeah.

Seth Goldstein [00:07:51]:
Everything was canceled.

Natalie Doyle Oldfield [00:07:52]:
Yeah. I remember that.

Seth Goldstein [00:07:54]:
I had 100 of 1,000 of dollars of business booked. And We’re good. I’m every single thing except one contract was canceled. And so like a lot of entrepreneurs, I had to, regroup Yeah. And figure out what I was gonna do. And it, so my journey has been zigzaggy. So I

Natalie Doyle Oldfield [00:08:21]:
say have. Most I mean, if if you see a, entrepreneur has a straight line, then they that it’s not you you won’t. You won’t find something with a straight line. Absolutely not. No.

Seth Goldstein [00:08:31]:
Yeah. And it’s kinda hard to believe, and Yeah. And we trust what we believe. Right? I don’t know. So, anyway, I created a program called Trust Mastery

Natalie Doyle Oldfield [00:08:42]:
Yeah.

Seth Goldstein [00:08:42]:
And it’s, an online training program through Zoom. Oh. And it’s training and coaching, and it’s fabulous because now I work with leaders in companies all over the world, Seth.

Natalie Doyle Oldfield [00:08:54]:
And you don’t have to travel.

Seth Goldstein [00:08:56]:
Well

Natalie Doyle Oldfield [00:08:57]:
Well, you can then. You can, but you can also go from the comfort of your home, which is nice.

Seth Goldstein [00:09:01]:
Exactly. I mean, I was in Mexico last week doing a keynote in Cancun at a global conference. And

Natalie Doyle Oldfield [00:09:10]:
Sounds like fun.

Seth Goldstein [00:09:12]:
It was amazing and beautiful. And the week before that, I was in Toronto, Ontario. And

Natalie Doyle Oldfield [00:09:19]:
Then, you know, people don’t know the geography of Canada. I have friends up in Nova Scotia, and I

Seth Goldstein [00:09:24]:
Oh, you

Natalie Doyle Oldfield [00:09:25]:
do. Getting getting to Toronto from the Maritimes is no easy feat because the roads wrecked you can’t drive there. You gotta fly. You gotta fly.

Seth Goldstein [00:09:35]:
Well, it’s 2 and a half hour flight. It’s it’s a big drive. Yeah.

Natalie Doyle Oldfield [00:09:39]:
Because you guys go north and then south and left and oh, yeah. It’s crazy. You have to go through Well or black.

Seth Goldstein [00:09:44]:
It’s it’s actually the same it’s the same flight time to get to Philadelphia because

Natalie Doyle Oldfield [00:09:50]:
I yeah.

Seth Goldstein [00:09:51]:
I have a client just outside of Philadelphia, not in Doylestown, but right outside.

Natalie Doyle Oldfield [00:09:56]:
Yeah.

Seth Goldstein [00:09:56]:
And, it’s the same amount. So I still do in person, but the wonderful thing about that huge disruption for all of us was that now I have clients all over the world.

Natalie Doyle Oldfield [00:10:09]:
That’s great. Yeah.

Seth Goldstein [00:10:10]:
I’m helping people become the most trusted in their industry and helping business leaders and their teams grow loyal customer loyalty through these programs online and doing, you know, grow their business. So it’s really fun, and it’s been,

Natalie Doyle Oldfield [00:10:30]:
it’s

Seth Goldstein [00:10:30]:
been a wonderful journey.

Natalie Doyle Oldfield [00:10:32]:
I feel like a lot of companies have people and companies have realized I think more people, actually, the more I think about it, have realized that because of the pandemic, they’ve had to pivot so much that they found something that they never thought they were gonna do.

Seth Goldstein [00:10:46]:
Well, that’s what happened to me.

Natalie Doyle Oldfield [00:10:48]:
I mean, you wrote 2 books.

Seth Goldstein [00:10:50]:
I yes. Well, I wrote the first one in 2017. Alright.

Natalie Doyle Oldfield [00:10:53]:
But then you but you you had time to write the next book afterwards. So

Seth Goldstein [00:10:56]:
And then this one, trusted the proven path to customer loyalty and revenue growth

Natalie Doyle Oldfield [00:11:03]:
Yeah.

Seth Goldstein [00:11:03]:
Or business growth. I wrote, because a lot of my clients were saying, you know, we we would love to hear more case studies. And

Natalie Doyle Oldfield [00:11:15]:
Yeah.

Seth Goldstein [00:11:16]:
So this book is a collection of real client stories.

Natalie Doyle Oldfield [00:11:20]:
I love it. All anthology in the fiction world. It’s like an anthology. But

Seth Goldstein [00:11:25]:
Well, it’s a mix. So it’s got each chapter is a story that starts out with a business problem that someone faces. Maybe it’s leads slipping away That’s a

Natalie Doyle Oldfield [00:11:38]:
big one. Yeah.

Seth Goldstein [00:11:41]:
Loyalty decreasing, or not being able to retain clients in a subscription based business.

Natalie Doyle Oldfield [00:11:49]:
That can be tough. Yeah.

Seth Goldstein [00:11:51]:
Flat sales. So this

Natalie Doyle Oldfield [00:11:53]:
is the book you can pick up and pick your story pretty much. It’s not you can read it straight through or you can just say, I wanna read this story today. This chat I like these books. Like, you don’t have to feel committed to read the whole thing right away. You can find that things are apropos. Yes. I love them. I love books like that.

Seth Goldstein [00:12:11]:
Yeah. Each chapter is a story, and then it then it has, starts with a story, and then there’s a little lesson around the science and the evidence behind this.

Natalie Doyle Oldfield [00:12:20]:
That’s awesome.

Seth Goldstein [00:12:21]:
And then there’s a framework and a checklist in every chapter, and then every chapter ends with a section that I call making it happen.

Natalie Doyle Oldfield [00:12:31]:
Oh, execution. I love that. It’s perfect.

Seth Goldstein [00:12:33]:
Yeah. So, you know, making it happen, and this chapter has a a customer champion scorecard in it.

Natalie Doyle Oldfield [00:12:40]:
Love it. But there’s actual so you can bring take it to the bank.

Seth Goldstein [00:12:43]:
Take it to the bank. Yes. I love it.

Natalie Doyle Oldfield [00:12:46]:
Love it.

Seth Goldstein [00:12:48]:
And sometimes, you know, the making it happen section is pretty short. It’s just ask yourself these questions.

Natalie Doyle Oldfield [00:12:54]:
I love it. I love it. It’s awesome. It’s it that’s I love books that also have actual stuff at the end. So if you when you get through a chapter, you might forget the beginning of the chapter. Like, my issue is I read the chapter. I’m like, oh, that was a great chapter. I remember the last tidbit.

Natalie Doyle Oldfield [00:13:08]:
Then and then when they have a review at the end saying here’s what you you should have picked up, I’m like, oh, I remember that part. I remember that part. I remember that part. So that’s fantastic.

Seth Goldstein [00:13:17]:
This book is a 100 and 55 56 pages.

Natalie Doyle Oldfield [00:13:24]:
So it’s a weekend read. It’s perfect.

Seth Goldstein [00:13:26]:
It’s not even that. It’s I mean, I had I’ve had some reviews on Amazon, which I would encourage

Natalie Doyle Oldfield [00:13:33]:
Yeah.

Seth Goldstein [00:13:33]:
Listeners to look at.

Natalie Doyle Oldfield [00:13:34]:
The show notes. Yeah.

Seth Goldstein [00:13:36]:
And one of them said, you know, it’s the first business book I’ve read the whole thing in in several years. So it’s meant to be, very practical Mhmm. Action packed so that you can read it, like you said Yeah. Over a weekend or on a flight. It’s

Natalie Doyle Oldfield [00:13:52]:
actually perfect for a flight to Toronto.

Seth Goldstein [00:13:55]:
It’s perfect for a flight. Yes.

Natalie Doyle Oldfield [00:13:57]:
To Toronto. You know what? You’re you’re in a metal box in the air. You’re kinda stuck. It’s like, go through the book. It’s perfect.

Seth Goldstein [00:14:03]:
Yeah.

Natalie Doyle Oldfield [00:14:03]:
So, Natalie, why is it? Because you’ve done the corporate for a while, and you’ve been entrepreneurial for a while. What’s the best thing about being an entrepreneur in your mind?

Seth Goldstein [00:14:12]:
Oh, I love being an entrepreneur. I love being able to work with business owners and leaders to help them grow their business. I love it.

Natalie Doyle Oldfield [00:14:22]:
That’s awesome.

Seth Goldstein [00:14:22]:
It is, my whole my whole purpose, what’s in my DNA, is to help leaders grow their companies. And I love seeing people have light bulb moments, Seth, or transformations. I’ve I worked with one guy as an example in the trust mastery program, and he just called me this morning to share with me that he just closed another deal. He’s in charge he’s in charge of plant maintenance for a company, Seth.

Natalie Doyle Oldfield [00:14:58]:
Yeah.

Seth Goldstein [00:14:59]:
He came in the Trust Mastery program because his manager wanted him to get more soft skills.

Natalie Doyle Oldfield [00:15:06]:
Oh, yeah. That’s kinda needed. Yeah.

Seth Goldstein [00:15:08]:
And he is, you know, an engineer, and he is brilliant. However, he didn’t have much customer interaction. And he learned in the Trust Mastery program that we have, but how critical it is to be empathetic and a clear communicator, and we we walked through all these exercises over a couple of weeks.

Natalie Doyle Oldfield [00:15:34]:
Yeah.

Seth Goldstein [00:15:35]:
And 30 days after we finished the program, he actually brought a new opportunity to the company.

Natalie Doyle Oldfield [00:15:43]:
It’s awesome.

Seth Goldstein [00:15:43]:
He became what I call sales sensitive, and he and his manager, who was in charge of business development, closed a multiyear, multimillion dollar deal just because

Natalie Doyle Oldfield [00:15:56]:
That’s awesome.

Seth Goldstein [00:15:58]:
He got the confidence to talk to customers about all the stuff that they’re coming

Natalie Doyle Oldfield [00:16:03]:
What a story. What a testimonial. It it worked. I love it.

Seth Goldstein [00:16:07]:
Yeah. So that’s what I love, and I love being able to work with business owners because, and leaders who are passionate about growing their business and being the most trusted in their industry.

Natalie Doyle Oldfield [00:16:24]:
I love it. So on the flip side, what keeps you up at night besides your adult kids get staying out of trouble? What I saw the eyebrows there. Those are the listeners. She’s like, oh, boy. Yeah.

Seth Goldstein [00:16:38]:
What keeps me up at night? Well, I have I have I have this incredible sense of urgency, Seth

Natalie Doyle Oldfield [00:16:47]:
Yeah.

Seth Goldstein [00:16:48]:
To, do more, do more, do more. And

Natalie Doyle Oldfield [00:16:52]:
Most entrepreneurs do. Yeah.

Seth Goldstein [00:16:54]:
And I think that’s probably what keeps me up at night is okay.

Natalie Doyle Oldfield [00:16:58]:
The gear is turning. The gear is turning. Yes. The mirror stops. No pull by the side of the bed before you can get you know, you wake up. Write it down real fast. Go out to bed.

Seth Goldstein [00:17:05]:
Yes. And I do that. Yeah.

Natalie Doyle Oldfield [00:17:07]:
You need to honestly, you need to do that because otherwise, number 1, you won’t sleep as well if you don’t. And number 2, you’ll forget by the morning.

Seth Goldstein [00:17:15]:
Yes. And sometimes it never comes back.

Natalie Doyle Oldfield [00:17:18]:
I know.

Seth Goldstein [00:17:19]:
I don’t know about you, Seth, but sometimes No. It just never comes back.

Natalie Doyle Oldfield [00:17:23]:
You fly scoop. Exactly. So then what is the most important thing to carry with you all the time? This can be as woo as you wanna get, as service y as you wanna get. Yeah.

Seth Goldstein [00:17:34]:
Oh, to just never stop.

Natalie Doyle Oldfield [00:17:36]:
I love that.

Seth Goldstein [00:17:36]:
You always continue to learn and never stop.

Natalie Doyle Oldfield [00:17:41]:
It’s kinda key. You just gotta keep going. And if you go there, you you got it up, you dust yourself off, you keep going.

Seth Goldstein [00:17:48]:
Yeah. I love that. Keep going. And, you know, it’s a big world out there, Seth. And, there are lots of opportunities and companies that really do want to differentiate themselves by being the most trusted. And those are the kind of companies that I love to work with. Companies that are customer focused, that wanna do the right thing, they wanna act with integrity, and they want everybody on their team to learn how to build relationships

Natalie Doyle Oldfield [00:18:22]:
across the world. Important.

Seth Goldstein [00:18:24]:
Yeah. It is.

Natalie Doyle Oldfield [00:18:25]:
Building is important, not just in sales, but, like, in everything.

Seth Goldstein [00:18:29]:
In everything. I’ve worked with salespeople, account managers, project a lot of project managers, sales support people, engineers.

Natalie Doyle Oldfield [00:18:40]:
Oh, the engineers must be tough because they’re so in the weeds with, like, the actual work, but they have to have people skills. You know?

Seth Goldstein [00:18:47]:
You know what? I love working with engineers, Seth. Engineers are lifelong learners.

Natalie Doyle Oldfield [00:18:53]:
They are.

Seth Goldstein [00:18:54]:
Yeah. And the framework that I’ve created is based on the scientific method. It’s evidence based.

Natalie Doyle Oldfield [00:19:01]:
Oh, so they love it?

Seth Goldstein [00:19:02]:
So they love it because it there’s a step by step process. And, you know, I mean, have you ever seen a Rubik’s cube?

Natalie Doyle Oldfield [00:19:12]:
Oh, yeah. They’re being my existence.

Seth Goldstein [00:19:15]:
Now do you know how to solve a Rubik’s cube?

Natalie Doyle Oldfield [00:19:18]:
Oh, god. No. My son does. My son’s much more mathematical than I am.

Seth Goldstein [00:19:22]:
Okay. So your son does. Well, once you if you give your son my son knows how to do it too. He’s a he’s an electrical engineer.

Natalie Doyle Oldfield [00:19:30]:
And Oh, we’re surrounded by engineers everywhere you look.

Seth Goldstein [00:19:33]:
And so, you know, once you building relationships of trust is like solving a Rubik’s cube. Like, once you learn the steps and the principles to apply to become trustworthy

Natalie Doyle Oldfield [00:19:49]:
and

Seth Goldstein [00:19:50]:
act trustworthy

Natalie Doyle Oldfield [00:19:51]:
Yeah.

Seth Goldstein [00:19:51]:
And behave in a trustworthy way, you solve the cube, and you build relationships of trust. And in your company, you build trust equity. And then when you have high trust equity, you, you know, you perform higher than other companies.

Natalie Doyle Oldfield [00:20:08]:
You feel better too about yourself too, which is

Seth Goldstein [00:20:10]:
Oh, you feel better. And and work is fun, and it’s productive, and you retain your customers.

Natalie Doyle Oldfield [00:20:19]:
Love it. So, Natalie, where is your order and home online? Where do you hang out the most?

Seth Goldstein [00:20:25]:
I hang out the most on LinkedIn. So you can find

Natalie Doyle Oldfield [00:20:27]:
That’s my quiz. That’s my quiz. There’s always Facebook and I’m like, really? Now LinkedIn’s a good place to be when you’re a business person because that’s where everyone hangs out. You know?

Seth Goldstein [00:20:37]:
Yeah. I love LinkedIn.

Natalie Doyle Oldfield [00:20:38]:
It’s fun.

Seth Goldstein [00:20:40]:
It is.

Natalie Doyle Oldfield [00:20:40]:
It’s getting more fun now. They have videos in there, which I’m kind of on the fence with. I’m, like, kinda like the videos. It’s kinda TikTok y, but it’s it’s still business related, so it’s not that TikTok y. So I like that. So

Seth Goldstein [00:20:51]:
Yeah.

Natalie Doyle Oldfield [00:20:51]:
So we’ll put your we’ll put your LinkedIn profile in the show notes. We’ll put your Amazon link in the show notes. We’ll put your success through trust.com, which I love that domain name very well.

Seth Goldstein [00:21:01]:
You. That’s my company name.

Natalie Doyle Oldfield [00:21:02]:
I love the guy your company name in the in the URL. I love that. It’s perfect. And guess what? We’ll see everyone next week. And guess what? Pick up her book. It’s out. Well, when the time this book comes out, out today.

Seth Goldstein [00:21:16]:
It is. You can find trusted, the proven path to customer loyalty and business growth on Amazon.

Natalie Doyle Oldfield [00:21:23]:
There you go. Go get it, and we’ll see

Seth Goldstein [00:21:25]:
you next time.

Intro Voice Guy [00:21:26]:
That was a great show. If you’re enjoying Entrepreneur’s Enigma, please consider giving us a review in the podcast directory of your choice. Every review helps us reach new listeners. If you like Entrepreneur’s Enigma, consider the other shows on the marketing podcast network at marketingpodcast.net.

Seth [00:22:01]:
Goldstein Media hopes you have enjoyed this episode.